Goodyear Corporate

Our Mission

Global Purpose

All around the world, Goodyear's purpose is:

  • To increase the value of our brands for everyone
  • With market-driven innovation
  • Delivering the highest quality tires, related products and services for our customers and consumers

Common Goals

Goodyear will be FIRST in the global tire industry by:

  • Attracting, developing, motivating and retaining the best team of associates
  • Earning and building long lasting relationships with customers, consumers and business partners and exceeding their expectations
  • Driving an efficient, aligned and effective organization
  • And creating a sustainable business model that consistently delivers a strong return on investment.

Shared Values

Goodyear is committed to:

  • Delivering the highest quality in all that we do
  • Acting with honesty, integrity and respect
  • Encouraging wellness and safety, both on the job and away from work
  • Caring for our environment and communities
  • Supporting a team-based culture of continuous learning
  • Discussing problems openly and solving them as a team.

Leadership Traits

Goodyear will be driven by leaders who:

  • Build talent and teams
  • Have the ability to solve problems
  • Are effective communicators
  • Make courageous decisions
  • And deliver results.

Visit the Goodyear Mission page.

At A Glance

Goodyear Financials

In 2011, Goodyear posted net sales of $22.8 billion, up 21% over 2010. Net income available to common shareholders was $321 million in 2011.

Goodyear Shareholders

More than 20,000 investors directly own Goodyear common stock, which is traded on the New York Stock Exchange (symbol GT).

Visit the Investor Relations page.

Goodyear's Leadership

Goodyear is one of the world's leading tire companies.

Goodyear is the No. 1 tiremaker in North America and Latin America.

Goodyear is Europe's second largest tiremaker.

Goodyear's Associates

Goodyear employs approximately 69,000 people around the world.

A Global Footprint

Goodyear is one of the world's largest tire companies, with operations in most regions of the world. Together with its subsidiaries and joint ventures, Goodyear develops, markets and sells tires for most applications.

Goodyear operates 52 plants in 22 countries.

Our Blimps

Aerial ambassadors of our company since 1925, Goodyear operates three blimps in North America.

In the United States, they are based in Akron, Ohio; Carson, California, and Pompano Beach, Florida.

Visit the Goodyear Blimp site.

Our Beginnings

The Goodyear Tire & Rubber Company was founded in 1898 by 38-year-old Frank Seiberling.

He purchased our first plant with a $3,500 down payment using money he borrowed from a brother-in-law.

The timing couldn't have been better. The bicycle craze of the 1890s was booming. The horseless carriage was a wide-open challenge.

On Aug. 29, 1898, Goodyear was incorporated with a capital stock of $100,000.

Goodyear's Logo

Our winged-foot trademark was inspired by a newel-post statuette of the Roman god Mercury in the home of Goodyear founder Frank Seiberling.

Seiberling felt Mercury embodied many of the characteristics for which Goodyear products were known.

Visit the Goodyear Corporate site.


Goodyear's Global Philanthropic Initiatives - SAFETY INNOVATION is our FOCUS

Goodyear's successful reputation as a leader in innovative tires is built on relevant technologies that instill confidence in consumers regardless of the driving conditions they might face. Likewise, Goodyear's investment in our communities is built on the success of our ability to help our citizens thrive in the face of life's challenges.

Goodyear's strategic charitable outreach reflects our internal corporate values, and therefore our primary support is awarded to organizations whose initiatives relate to one or more of the following areas: safety for children, safe driving, safety for families and community. We are particularly open to requests from nonprofit organizations that provide innovative solutions that make and/or keep the citizens in the communities where Goodyear associates live, work and play, safe and secure.

Visit the Community page.

Diversity & Inclusion

Goodyear embraces diversity throughout the organization -- from its world headquarters in Akron, Ohio, to all its facilities and markets around the globe. We value differences because they make good business sense for a global company such as Goodyear. Diversity allows us to:

  • Respond to change much quicker than our competitors;
  • Employ a strategic advantage to successfully conduct business in multi-cultural marketplaces globally;
  • Recruit and retain the best talent from a variety of backgrounds; and,
  • Deliver innovative and creative solutions to our clients.

Diversity - It's Good Business

Diversity makes good business sense for a global company such as Goodyear that is committed to continued growth and maintaining its position as the world's tire industry leader. Goodyear has embraced diversity throughout the organization -- from its world headquarters in Akron, Ohio, to all its facilities and markets around the globe.

As the workplace and technology bring associates together in pursuit of common objectives, personal bonds are created beyond whatever racial, ethnic or cultural differences exist in society. A diverse and inclusive workforce provides the strategic advantage to successfully conduct business in multi-cultural marketplaces globally, and Goodyear's diverse mindset has enabled it to respond to change much quicker than its competitors.

Visit the Diversity & Inclusion page.

Corporate Sustainability

Goodyear's commitment to our communities is a vital part of our corporate initiative. It is the company's goal to promote healthy, high functioning communities in locations where our major plants and offices reside. Our continuing quest is to be a socially aware and responsive global citizen wherever we operate or do business.

As a corporate citizen, Goodyear participates in organisations that seek to provide opportunities for civic, economic, and educational growth, and social and physical health. Participation takes various forms and includes philanthropic initiatives, such as gifts, grants, sponsorships, in-kind donations, and volunteerism.

Individually, Goodyear associates fill key roles in civic, educational, governmental and community organisations. Volunteer efforts are growing to meet the increasing need for community support in the locations where we work around the world.

Visit the Corporate Sustainability page.

Policy On Human Rights

Goodyear's policy on global human rights applies to the Company's operations worldwide and is part of our commitment to ethical and socially responsible behavior.

Visit the Policy on Human Rights page.